CARE International Balkan as part of its gender equality and empowerment strategy works on engaging men and boys in addressing gender-based violence and gender inequalities affecting women and girls (men and boys). Since 2006, CARE is working to overcome predominant social norms that can contribute to violence and which restrict women and girls to full access to their human rights.
In our work with young people, we have tried to promote more positive and healthy concepts of masculinity and to engage young people as allies in achieving gender equality.